Books Worth Your Time

A curated reading list from the Harrold House community — marketing titles that sharpen your thinking, and stories that spark your imagination.

This is Marketing

This is Marketing

Seth Godin

Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business language, from Permission Marketing to Purple Cow to Tribes to The Dip.

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How Brands Grow

How Brands Grow

Byron Sharp

This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do, and how loyalty programs really affect loyalty, How Brands Grow presents decades of research.

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Influence: Psychology of Persuasion

Influence: Psychology of Persuasion

Robert Cialdini

Robert Cialdini — New York Times bestselling author and the seminal expert in influence and persuasion — explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings.

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Al the Procrasta-Gator

Al the Procrasta-Gator

James Harrold Meeker

Al Procrasta-Gator is a playful, heartwarming tale about the art of dreaming, the joy of taking life slow, and the magic of letting ideas simmer. Perfect for readers of all ages who believe good things come to those who wait — and dream.

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Adventures of Robber Bob

Adventures of Robber Bob

James Harrold Meeker

Welcome to the world of Robber Bob, a mischievous little boy with a big imagination and a heart of gold. Together with his friends, they face everyday challenges and learn what it means to be honest, responsible, and caring.

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Love, Magique and Science

Love, Magique and Science

Robert Lee Winter

A collection of original short stories that interleaves science-fiction, love, mystery, and fantasy. Covering subjects such as artificial intelligence, alien invasion, mythology, time travel, theology, and more — fresh takes that expand your view of what’s possible.

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